The Marketing Pyramid
Roy Rasmussen
Four Point Marketing Strategy A good way to visualize marketing strategy is to picture a pyramid. A pyramid has four points–a triangular base plus a
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Roy Rasmussen
Marian Hartsough
authors of Publishing for Publicity
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The Business Side of Writing
Roy Rasmussen
Practical Tips for Creative Writers Most writers get into the profession because they enjoy reading fiction and writing creatively, but picking up the additional business
Book Proposal Basics
Roy Rasmussen
Assembling a Winning Presentation It used to be that if an author couldn’t land a major publisher, their main alternative was vanity publishing, which amounted